Unlocking the Potential of Digital to Create and Enable Value

Private equity firms are increasingly leveraging digital technologies to create value for their investments. Digital technologies such as artificial intelligence, machine learning, and big data analytics are being used to identify new opportunities, optimize operations, and drive growth.

For example, private equity firms are using AI to analyze large amounts of data to identify potential investments and to assess the performance of existing investments. AI can also be used to automate processes such as due diligence and portfolio management.

Big data analytics can be used to gain insights into customer behavior and market trends, allowing private equity firms to make more informed decisions. Machine learning can be used to identify patterns in data and to develop predictive models that can be used to forecast future performance.

Private equity firms are also leveraging digital technologies to improve operational efficiency. Automation and cloud-based solutions can be used to streamline processes and reduce costs. Digital technologies can also be used to improve customer experience, allowing firms to better engage with their customers and build stronger relationships.

Overall, digital technologies are providing private equity firms with a range of opportunities to create value for their investments. By leveraging these technologies, private equity firms can gain a competitive edge and maximize returns.

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Craig Arends is a principal at CLA and is the managing principal of CLA's private equity practice. Craig brings a concentration of experience in providing accounting and transaction structuring advice for leveraged recapitalizations, purchase accounting and SEC reporting, assessing quality of earnings, and GAAP accounting. He has far-reaching experience with critiquing financial models and reviewing target companies' financial performance to identify cost reductions and/or operating efficiencies Craig has more than 30 years of experience in public accounting serving public companies, private equity groups, and companies, including a term as principal in charge of a Big Four Capital Markets Group in Moscow, Russia. He has led financial accounting due diligence projects for private equity investor groups and venture capital funds, primarily in the technology, communications, and manufacturing industries, as well as assisting with Foreign Corrupt Practice Act matters ranging from investigation of payments made, validation of compliance with corporate policies, and review of proposed transactions to ensure compliance. When not working, Craig enjoys watching any sports, but his most favorite are baseball, football and soccer.

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